Clothing, bags, pillows, tablecloths, decorative paintings... At the site of the Jiujiang College of Zhejiang University of Technology, the reporter saw that the patchwork was “secondary use” from discarded pieces of scrape to elegant handicrafts and gradually entered the ordinary people. The family, a fashion industry that surrounds patchwork, is on the rise.
At the end of the 2018 4th "Shengjia Cup" China Patchwork Creative Design Competition and China International Patchwork Symposium, Yang Tiegang, executive deputy director of the Art and Design Education Committee, shared this set of data with the reporter: Five years ago, the patchwork market in the United States reached $4 billion, and more than 20 million people were involved. At present, the most expensive patch fabrics on the market can be sold for 200 yuan per yard, and ordinary patch fabrics are also between 120 and 150 yuan per yard, and the added value is 5 times or more of ordinary fabrics.
“Piece is the perfect embodiment of creative design. Patchwork has formed a complete industrial chain in foreign countries.” Yang Tiegang said that the domestic patchwork industry is still in its infancy. Keqiao has a strong textile industry base and a strong fashion development atmosphere, and is an advantageous area for the development of the patchwork industry in China. “We are committed to making Keqiao the base and center of the domestic patchwork industry, and at the same time, using the idea of patchwork to push Keqiao fabrics to the international market.”
As the new blue ocean of Keqiao textile industry, how should this new "cloth" develop? Governments, associations, universities, and enterprises are actively exploring. As one of Keqiao Fashion Week's important supporting activities, the Quiet Creative Design Competition has been held for 4 consecutive times in Keqiao, and is accompanied by an international patchwork academic seminar. Since November 2015, the patchwork training course has entered Keqiao. Each town street; since 2016, the Zhejiang Patchwork Association has regularly carried out patchwork skills training courses in Keqiao. At the same time, related activities such as patchwork culture lectures, patchwork exhibitions, and creative fairs have emerged one after another.
It is understood that in September last year, Zhejiang Province Patching Association, Shaoxing Master Culture and Creative Co., Ltd. and Zhejiang University of Technology Keqiao Innovation Research Institute jointly established the "Pin + +" design teaching R & D center, set patchwork research, patchwork Design, education and training, international patchwork trade, tool materials production, etc., provide a professional platform for cooperation and innovation for teachers and students of Zhejiang University of Technology and Keqiao local enterprises.
Shaoxing Master Culture & Creative Co., Ltd., the first company in the district to enter the patchwork field, is thriving around the production of patchwork handicrafts and patchwork fabrics. At the recently concluded China Patchwork Creative Design Competition, the company's selected works won the gold medal in the contest “Wen Chuang Gift Design Award”. "In recent years, the company's sales situation is better year by year." The relevant person in charge of "Master Culture" told reporters that the company is full of confidence in the future of Keqiao patching industry.
Professor He Haisuo, professor of the China Academy of Art and president of the Zhejiang Patching Association, said that the patchwork that can both use waste and promote industrial development caters to the current green and fashionable life concept, or will become the new blue sea of Keqiao Textile Industry. .
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